A friend sent me a link to this article– some hope and some peril for small presses.
Digital publishing levels the playing field for small publishers.
Most small presses are labors of love, with money a secondary consideration. Independent publishers, who toe the delicate line between art and commerce, aren’t in the business of selling books to become the next Simon & Schuster. Often, these members of the little-guy economy are writers, poets, and designers eager to sustain and grow the communities they inhabit to satisfy the public’s creative needs. But no matter how far these jewels may be from Random House’s Broadway office, they share a stark reality with the big houses: They need to sell books to stay afloat.
Dorchester Publishing, whose Leisure Books division has published some entertaining Horror novels, has decided to go completely print-on-demand and digital.
from Murdoch’s rag, WSJ:
Mass Paperback Publisher Goes All Digital
The move comes at a time when electronic-book sales are gaining popularity with readers. Mike Shatzkin, chief executive of the Idea Logical Co., publishing consultants, predicts that digital books will be 20% to 25% of unit sales by the end of 2012, up from around 8% today.
The decision to go digital could be a sign of things to come for other small publishers facing declining sales in their traditional print business. Dorchester’s switch will likely result in significant savings at a time when it expects its digital sales to double in 2011.
And in case you haven’t seen this video: